101 Caffè, the first Food Franchising company to adopt the Mystery Audit Score model

101CAFFE’ Italia — market leader in coffee and beverages — is the first #franchising #food company to adopt the Mystery Audit Score #MAS model on the occasion of the opening of its new #FastGourmet format on the Navigli in Milan. 🎯 A project that, with just three undercover visits, brought to light strengths, critical issues and strategic areas for improvement in the service delivered to the public, providing data, SWOT analysis and real customer perspectives. 📌 This case study tells us that MAS can be a fundamental starting point for development projects. On a purely tactical level, MAS allows the store manager to be engaged by providing objective evidence of what happens even in their absence. At a more strategic level, MAS provides the elements to build a service standard to be implemented in subsequent openings. 👁️‍🗨️ If you recognise yourself in the 101 Caffè story and “want to know MAS”, click here: https://lnkd.in/ehSKjeSQ #MysteryCoaching® #Iwanttoknowmoremas #FoodService UBRI | Federfranchising – Confesercenti | Confimprese Asseprim Confcommercio | Confcommercio Lombardia – Imprese per l’Italia

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